Privacy Policy

Sure Skin Dermatology Clinic ("Sure Skin," "we," "our," or "us"), located at City Link Road, Ramapuram, N.G.O. Colony, Officers Colony, Adambakkam, Chennai, Tamil Nadu 600088, is committed to protecting your privacy and the confidentiality of your personal and medical information.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our clinic, use our website, or book a consultation. By engaging our services, you consent to the practices described in this Policy. Dr. Suresh Babu Rengasamy and the entire Sure Skin team understand the sensitive nature of dermatological information and take every reasonable step to ensure it remains protected.

We collect information you provide directly to us, as well as information generated through your care and use of our website.

Your information is used solely to provide you with the highest standard of dermatological care and to operate our clinic effectively. Specifically, we use it to:

• Provide consultations, diagnoses, and treatments including laser procedures, dermoscopy, skin cancer screening, acne management, pigmentation treatment, and paediatric dermatology
• Maintain accurate medical records and ensure continuity of care across visits
• Communicate appointment reminders, follow-up instructions, and health-related information
• Process payments, generate invoices, and manage billing
• Respond to enquiries submitted via the contact form, phone, or email
• Send skincare insights or newsletters, only if you have opted in to such communications
• Improve our website and patient experience through anonymised analytics
• Comply with applicable Indian healthcare laws including the Digital Personal Data Protection Act, 2023

Sure Skin does not sell, rent, or trade your personal information to third parties. We may share information only in the following limited circumstances:

• Referring specialists or laboratories — when we refer you to another doctor or send samples for pathological analysis, we share the minimum clinical information required
• Trusted service providers — third-party vendors such as appointment software or payment gateways, bound by confidentiality agreements
• Legal or regulatory requirements — when disclosure is required by law, court order, or governmental authority in India
• Emergency situations — when sharing is necessary to protect your vital interests or those of another person
• With your explicit written consent — for example, use of anonymised case photographs for educational purposes

Photographs may be taken before, during, and after treatment to monitor progress and maintain accurate clinical records. These images are stored securely as part of your confidential medical file and are never published on our website, social media, or any public platform without your separate, written consent. They may be used for internal clinical review or medical education purposes only when fully anonymised.

If you consent to use of your images for promotional or educational material, you may withdraw that consent at any time by contacting us in writing.

We implement appropriate administrative, technical, and physical safeguards to protect your information from unauthorised access, alteration, disclosure, or destruction:

• Secure storage of physical patient records in locked, access-restricted areas
• Password-protected digital systems accessible only to authorised clinic staff
• Encrypted transmission of data where electronically communicated
• Regular staff training on patient confidentiality and data handling obligations

While we take every reasonable precaution, no method of electronic storage is entirely risk-free. If you believe your information has been compromised, please contact us immediately.

We retain your medical records for a minimum period as required under applicable Indian medical regulations — typically a minimum of three years for adults, and until a minor patient reaches 18 years of age. After this period, records are securely destroyed or anonymised unless you request otherwise or ongoing treatment requires continued retention.

Website usage data collected via cookies or analytics tools is retained for up to 12 months.

Under the Digital Personal Data Protection Act, 2023 (India) and applicable medical regulations, you have the following rights regarding your personal information:

To exercise any of these rights, please contact us in writing. We will respond within 30 days. Note that some rights may be limited where we are legally required to retain records or where data is necessary for ongoing medical care.

Our website may use cookies and similar tracking technologies to improve your browsing experience and understand how visitors use the site.

• Essential cookies — required for the website to function; cannot be disabled
• Analytics cookies — help us understand visitor behaviour in anonymised form
• Marketing cookies — only set if you have given explicit consent

You can control cookies through your browser settings at any time. Disabling certain cookies may affect website functionality.

Sure Skin provides paediatric dermatology services for patients under 18. All personal and medical information relating to a minor is collected with the explicit consent of a parent or legal guardian, who is responsible for ensuring the accuracy of information provided. Parents and guardians may exercise all data rights on behalf of their child.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way we handle your data, please reach out to us. We are committed to addressing all enquiries promptly and transparently.

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or services. The revised Policy will be posted on our website with an updated effective date. Where changes are significant, we may notify you directly by email or at your next consultation. Continued use of our services after the updated Policy has been posted constitutes your acceptance of the revised terms.